Buying and Selling Vacation Homes
Louisa Hanson, Marketing Lead at Vacasa
With close to a decade of event and marketing experience, Louisa joined Vacasa in January of 2021 as a Marketing Lead to the Referral Team. Her responsibilities include supporting real estate referral incentives and growing Vacasa's nationwide Expert Agent Network.
Susan Scanlon, Director of Real Estate at Vacasa
With more than 20 years of experience in residential and commercial real estate sales and brokerage management, Susan joined Vacasa in October of 2018 and serves as the Director of Real Estate. Her responsibilities include building brokerages and managing real estate compliance on a national level.
3 Main Takeaways:
- On any given night, 2 million people are staying in a vacation rental property.
- COVID-19 has resulted in the increase of “workcations” and staycations, with a preference for rentals in more outdoorsy locations through 2021.
- Millennials are the biggest buyer group for vacation rentals and are more likely to utilize online videos, investment blogs/podcasts, and events to find information on purchasing vacation homes.
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