No one becomes a top real estate agent overnight. It takes years of hard work, dedication, and habits that set you apart from the rest. So, what are these habits? And how can you adapt them to increase your own business?
In this post, we'll outline some of the key habits successful real estate agents perform and share tips on implementing them into your everyday routine. From having the right mindset to practicing simple appointment listings effectively, read on to learn what it takes to be at the top of your game.
10 Essential Habits of Top Producing Real Estate Agents
High-performing athletes rely on constant training and preparation, and real estate agents who want to be top performers must include consistent success habits into their daily routine.
Below are 10 tips on how to be a successful real estate agent. Discover which ones you can start doing right away.
1. The Right Mindset
Believing that you can and will succeed is the first step in becoming an excellent real estate agent. Leading producers have the right mindset and are always looking for ways to improve their skills. You know it takes hard work and dedication, but you also believe in yourself and your abilities.
Tip: Start each day with positive affirmations, reminding yourself of your goals and how you plan to achieve them. For instance, "I will succeed because I am willing to work hard and put in the effort."
2. Outsource Tasks That Take Away From Clients and Business Growth
Great real estate agents know how to delegate and outsource tasks that take away from their time with clients and business growth. You should be involved in every part of the process, and some aspects of your job can be passed on or handled by someone else. The right team or brokerage can set you apart from your competition - seek out the best transaction coordinators and marketing support to take on work that takes you away from your clients.
Tip: Start looking at how you spend each day, from answering emails to how quickly you reply, and determine where your time is best spent.
3. Create Goals and Build a Plan To Achieve
Successful real estate agents set goals and plan how they will reach them. You'll never know how to get from point A to Z if you don't determine where each of those points are located. Set your sights on the prime producers in your area, take note of how they achieve their success, then create a step-by-step plan of your own.
Tip: Use a goal-setting worksheet to help you outline and track your progress as you achieve your real estate goals.
4. Have a Mentor
Every strong producer has a mentor. Great agents understand that no one knows everything, and having a knowledgeable mentor in your field can help you gain knowledge, sharpen your skills, and become even better at what you do every day.
Tip: Identify someone you admire in the industry and ask them to be your mentor. Make sure you truly want to learn from them and listen carefully to what they have to offer.
5. Invest in Themselves and Their Business
Top real estate agents know that investing in themselves and their business is key to success. This can include conferences, online training courses, or a business coach. Good performers invest money into advancing their skills and staying in tune with the current trends.
Tip: Choose one or two areas that you want to focus on and invest in related training courses or materials each year.
6. Establish Yourself as an Expert in Your Community
Being involved in the community to position yourself as a leader or expert is one of the keys to success in real estate. Volunteering with a local organization, giving back through pro bono work, or simply attending seminars and events that connect with other industry professionals can establish trust and increase your visibility. Top producers know how important it is to be viewed as an expert within the community you serve.
Tip: Look for ways you can get involved in your community and share the expertise you have to offer with others. This will make it easy for people who are looking for a real estate agent to remember you, recommend you, or hire you.
7. Actively Grow Their Sphere of Influence
Successful real estate agents know that actively growing their sphere of influence is the primary lead generator for their business. This means reaching out to past clients, friends, family members, and other professionals in your industry and building relationships with them. The more people you know and the more connections you have, the easier it will be to find potential clients when you need them. Networking is critical to any agents’ success.
Tip: Identify ways to actively grow your sphere of influence and ask others for referrals when they learn someone is seeking a real estate agent. Your contacts will be happy to refer you if they know, like, and trust you. Client testimonials can be another great resource for expanding your SOI.
8. Have a Daily Routine/Schedule
Strong agents have a daily routine or schedule that they stick to. This allows them to be productive and efficient with their time, ensuring they are able to get the most out of each day. Whether it's blocking off specific times for certain tasks or simply knowing what order they will complete things in, the greatest producers have a plan for what they will do and when, each day.
Tip: Write out your schedule for the next week or month to help you keep track of what needs to be done, then block off specific times in your calendar that correspond with certain tasks throughout the day. This way, it's easy to follow along and stay on top of things.
9. Have a Response for Common Objections
Top real estate professionals have a response to common objections they hear from clients. Their ability to think on their feet and provide solutions that work is paramount to closing deals and earning potential buyers' trust. Even if you can't come up with a solution right away, excellent performers know it's important to at least acknowledge the objection by listening intently and asking questions to better understand their clients’ concerns.
10. Practice for Listing Appointments
Top producing real estate agents practice listing appointments, so they are confident and ready to sell. Whether it's practicing their pitch, talking points, or simply knowing what information to share about the property itself, the best producers know how important preparation is in helping them close deals.
Tip: Write out a list of important points you want to cover during your listing appointment and practice each one until it sounds natural.
These ten habits of successful real estate agents are just a few of the actions that real estate agents take to stay on top of their game. When it comes to being successful in this industry, there is no one size fits all solution, you have to find what works best for you and stick with it. Implementing even a few of these habits into your daily routine will help you grow and develop your own path to success and growth.
If you're a real estate agent looking to increase your business, it may be time for some reflection. We all know what we should do in order to get ahead, and yet sometimes, the habits that will let us achieve our dreams are harder than others.
Your habits should be a reflection of the type of person you are. If you have been struggling with determining what will work for you and your clients, consider adopting one at a time or leaning first on a coach or mentor.
If you are looking for more tips or want to learn about how we can help increase your business, please reach out to us at Radius Agent!